In order to create a brand identity for a company whose core business is design, Rockit Science Agency first had to understand the principles behind their vision, client base, and overall style in order to infuse and derive a campaign that would complement and showcase their business. A client, with an eye for design, is a client you strive to obtain in order to push your ability to create a unique and fresh brand identity. You want a design firm's brand identity to be innovative, which inspires, while remaining true to the nature of the industry at hand.